Five chart to start your day
Used Teslas are losing their value fast in the after market
Good morning. Hope you have had a good start to the week. It’s Tuesday already. There has been a staggering decline in the average price of used Teslas from it peak in 2022. Take a look at this chart by Charlie Bigello! There has been a fall of $28k in just over a year. Yikes!
This dip isn't a mere blip but a confluence of market dynamics, Tesla slashing prices on new models and a possible oversaturated EV market.
The average price of a used Tesla has fallen
Source: Charlie Bilello
The plummeting prices of used Teslas signal both challenges and opportunities for the automaker. You could argue that this rapid depreciation could tarnish Tesla's brand value and squeeze financial margins, potentially giving rivals a competitive edge. Alternative, the lowered used prices might lure a new segment of consumers previously priced out and actually increase the appeal of the brand. It might also indicate the start of Tesla becoming a mainstream car for the masses rather than a luxury car for the rich.
Coming up:
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